Miami Advertising Photographer Jorge Parra launches the NEW Synthetic Habitat Website

 

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Advertising Photographer Jorge Parra is well known as a People Photographer, shooting Advertising, Fashion, Beauty and Portrait Photography for over 2 decades.
However, a number of Creative Directors as well as Architects and Designers who recognize and value Jorge’s vision, have been pushing him out of his comfort zone, by inviting him to shoot architectural and interior design projects. The logic behind these requests was the interest of these creatives in exploring different approaches to  photographing  places and spaces from a fresh perspective.

For this reason, Jorge has been working on a series of photographic projects in Architecture and Interior Design, mostly focused on the Leisure and Luxury markets, shooting Hotels, Spas, Restaurants, as well as private residences and vacation villas.

In addition to these visual challenges, Jorge has been traveling around the world, shooting some large-scale fantastic Lighting Design Projects for public spaces in distant cities like Ankara in Turkey, Dublin in Ireland and Madrid, Spain, and the most recent project was shot in Washing DC, here in the USA. Lighting Design Photography is an area where only a few photographers have been successfully involved.

The resulting body of work includes visuals for Conde Nast Traveler, Luxe Magazine, Hilton Hotels, SLS Hotels, Mandarin Hotels, Ritz Carlton Hotels, several travel and luxury commercial and private residential projects, plus the cool lighting design projects.

Please, visit Jorge’s totally new website for the Synthetic Habitat Project and feel free to make contact to discus you upcoming visual needs in these fields.

                                    www.SyntheticHabitat.com

Jorge ‘s next and natural phase for The Synthetic Habitat Project involve a fine mixing and blend of his favorite visual themes: Fashion and Architecture, putting together all his skills, in an ongoing series of images to be published soon!
Cheers!!

Conversations Part 2: Jorge Parra talks about Fashion Photography

Photo by ©Jorge Parra
Photo by ©Jorge Parra

Moving on in our “Conversations” series, I just want to share this short video-monologue about my impressions on Fashion Photography and how design is involved in showing up the many aspects of women,  their beauty, character, femininity, elegance, sensuality, all intermixed with  design, in mysterious and fascinating ways.

It is always a fine visual challenge to be able to put together these elements in a fine balance, and make it work for the Advertising Market.

To begin, I have made a commitment to myself to maintain the utmost respect for women who, in the creative visual fields, specially when looking for the “hip”, the “never seen before”, the unexpected, the “out of the box” ultra-super-duper-creative approach, sometimes end up poorly misrepresented.

Without further ado, please take a look at the brief clip, where yours truly keeps  talking and talking!!

http://jorgeparra.com/albums/conversations/content/jorge-parra-talks-about-fashion-photography/lightbox/

I hope you liked this clip, and if you really enjoyed it, and would still like to hear more, feel free to quickly jump to my “Conversations” link on my site,  where you will find more brief clips on my talks on Fashion Photography, Advertising/Commercial Photography, Fine Art Photography, The Luxury Market and Portrait Photography of Women.

http://jorgeparra.com/albums/conversations/

Cheers!!

Back to Jorge Parra’s website

#miamifashionphotographer #miamiadvertisingphotographer #fashionphotography #beautyphotography #portraitphotography

Photographer / Director Jorge Parra Launches Spanking New Website

Fashion:Purses

Miami-based Photographer and Director Jorge Parra has just announced the launch of a totally new website, using responsive design, for his extensive portfolio of images, right there, in his well known domain

www.JorgeParra.com

In addition of the “classic” sections for still photography, like FashionBeautyPortraits, Leisure and Luxury plus  Fine Art Photography,  a new a cool section of Essays, the new site has the versatility Jorge’s work and personality demand, as visitors will keep finding new galleries and sections, works in progress,  popping out, as times passes by.

As indicated, the site has been launched with Still Photography at it’s core, but Jorge is already editing and refining  works for the upcoming Motion  section, to include BTS videos, Music and Fashion clips, Testimonials, Time Lapse, Gif Animations  and other experiments with images in motion.

Also, a cool new section of Instant Art, an ongoing and ever-changing portfolio of Also Shot on iPhone 6 Photography, fully  shot and edited in Jorge’s cell phones, with the aid of different editing apps, will showcase Jorge’s curiosity for the abstract and the mundane, keeping his street photography portfolio alive, while transforming some of the images into instantaneous artwork,  in almost real time.

The Essays section, where you can read Jorge’s point of view on critical and contemporary issues related to the visual arts as well as tidbits of images and brief news, works in progress and updates on several matters.

The “Capabilities”  section  showcase Jorge’s company,  Jorge Parra Photography and the Production Resources,  available to assist his clients with every aspect of Production that might be required for the efficient execution of any particular photo-shoot project, big or small.

Links to Contact Jorge either directly ( phone / email) or via his Social Media Channels are also available, so, if you don’t find Jorge, you are not looking for him!

This is an adaptive design website with responsive media, which works flawlessly in just every full screen size, from smart phones to tablets, to laptops, to Retina Displays, thus allowing about the best way to showcase Jorge’s visual art in the most effective and pleasing way.

Visit Jorge Parra’s website right now, and stay tuned for constant additions of content, both stills and motion plus essays, works in progress and unexpected content, just as Jorge’s  explorations in creativity flow around. Share with your friends and colleagues the images you enjoy the most in your own social media channels and come back soon for more!!

Cheers!!

Fashion #Beauty #Portraits #Leisure and Luxury # Fine Art Photography #Jorge Parra Photography  #Production Resources #Instant Art

 

Click here to go back to Jorge Parra's main site.

Success Strategies for Photographers in Linkedin

c8b66-combolinkedinlogo   I had previously posted a whole set of tips and suggestions on how to successfully use Linkedin as a professional networking channel, taking advantage of the fact, that, contrary to FaceBook and other channels, Linkedin gathers a huge percentage of professionals from all areas and fields of human performance. This characteristic makes Linkedin a potentially useful platform to build up new business relationships and strategic alliances, which can help on the profitability of your own business.

Thing is, Success is, from my point of view, more of a process than a goal. It can be easily proven that, once a goal is achieved, in any aspect of our lives, the mind already has yet another new goal to achieve, and on and on, indefinitely,  so it makes sense to focus more on the process to achieve success than in the goals themselves. Improving the process will facilitate achieving new goals.

The well known formula: [Garbage In = Garbage Out] applies wonderfully to Linkedin and every other platform and channel you intend to use for marketing and promotional purposes.

Basically, if you do not commit to provide useful, appealing content, a well groomed profile and stay active on the process of updating all your info on Linkedin, and participate in Groups, you can not expect better results than the ones you have today. Too many Photographers believe that they just need to create a profile, as brief as possible, and sit and wait for a torrential rain of new clients and projects to pour on them. Then the complaints about Linkedin not being useful as an instant cash cow pop out in every forum.

I can not emphasize enough how critical it is to prepare a very effective Profile about yourself in Linkedin. Almost everything is relevant!! From your education to the causes and organizations you donate time and resources to, to the historical career path which has led you to who and how and where you are today, everything counts, if posted properly.

Just recently, the Linkedin Blog published the 10 words people OVERUSE the most in Linkedin in their Profiles, and therefore, have been rendered technically useless for self-promotion, specially if you want to differentiate yourself properly, so your Linkedin Profile should avoid the following:

Ten most overused Profile buzzwords:

• Motivated
• Passionate
• Creative
• Driven
• Extensive experience
• Responsible
• Strategic
• Track record
• Organizational
• Expert

Sounds familiar?? How many of these are right now in your Profile?

To make this brief, consider this: if  by any chance you actually are NOT motivated passionate, creative, responsible, etc,etc, then you are not  a good profesional anyways, and again, if you are all of the above, a cool Pro, make no mistake:  every other Pro who is your actual competition, claims to be exactly the same cool Pro!

So, use your motivation, passion, creativity and experience to build up a better profile, avoiding most of the words above!!!

The matter of connecting with potential clients stays the same: One of the most useful decisions is joining Linkedin Groups, BUT, do not join a dozen of photographer’s groups, since basically none of them will need your services!! Of course, it makes sense to be in touch with the photographer’s community, so being in a couple of those groups is healthy to stay in touch with changes in the industry, etc, so, do not discard all of those, but know in advance those do not offer lots of marketing opportunities. For the same reason, Retouchers, Educators, Assistants, Coaches and Consultants  need to be in photographer’s groups, since they  can become their clients.

Think exactly in the same way, to decide what groups you should consider joining. You have to be in places where your potential clients  also roam. If you are interested in architectural clients, join architect’s groups, same for Corporate, same for Fashion, same for Advertising  etc,etc.

Participation in those groups will streamline the process of connecting with people who might become your future clients or strategic allies. It is also important to note that potential clients, prospects, may not necessarily react instantly to your profile and activity.They may bookmark your profile and will check it out for changes/updates in time, and might consider you for a project later on, when their need for your type of work arises. Months may pass by before this happens. Be patient!!

This is solid proof that success in Linkedin is a process, as you can not measure your success by what you have already achieved, but for what is coming ahead.

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About the Author: Jorge Parra shoots Fashion, Beauty and Portrait Photography for Advertising. 

You can check on Jorge’s Linkedin Profile right here.

Also, you can check some of his visual work on his recently updated website

SYNERGY OF ART AND COMMERCE IN PHOTOGRAPHY: An Exhibition in Miami


The new Fall 2013 season begins for the members of the Miami Visual Collective with a fantastic Gallery Exhibition that will showcase both the harmony and the contrast between Visual Art Work, Personal Projects, and Advertising/Commercial images.
This exhibition features visual work from all areas, creating this “SYNERGY OF ART AND COMMERCE IN PHOTOGRAPHY”, by the Collective’s founding members Jorge ParraMatthew Pace, Paul MorrisSid Hoeltzell and Jorge Cardenas.
Here is our Press Release:
FOR IMMEDIATE RELEASE:
MIAMI VISUAL COLLECTIVE (MVC) Show Opening:
“Synergy of Art and Commerce in Photography”
Gala event scheduled for September 28,  2013, poised
to showcase MVC’s commercial and Fine-Art images.
Gala Opening: September 28th, 2013. 7:30 PM
BORDERS GALLERY
1601 S.W 1st. Street. Miami Florida 33135
305-649-0324
Miami, FL– August 24th, 2013 – Miami Visual Collective (MVC) announces a gala event beginning September 28, 2013, to showcase the two sides of their talent, to be held at the prestigious Borders Gallery at 1601 SW 1st Street, Miami, FL 33135
Miami Visual Collective is a group of professional photographers who come together to share knowledge, friendship and collective promotion via a web blog presence and gallery exhibits.  MVC members have put together a new show with a desire to appeal to audiences from both the art world and the commercial arena. The show features selected works from commercial assignments in synergy with personal fine art projects.
The September 28th event, entitled “Miami Visual Collective Presents Synergy of Art and Commerce in Photography” is intended to bring members of the fine art, and commercial imaging worlds together to enjoy the show, meet the five photographers and indulge in food and drinks with friends. 
A true encounter of the creative minds, producers and talent in Miami!
Inhabiting different corners of the photography world, the members of Miami Visual Collective each boast a particular commercial strength in areas like – aerials, food, fashion, cars/trucks, dance and corporate photography – and while those elements define their commercial side, they also exhibit an artistic passion, producing limited edition collections and contemporary art for display, professional collections, art dealers, and the commerce/corporate sector.
We all hope to see you attending this great Gala Show soon!

Cheers!

The January Promo: Jorge Parra’s Ideal Winter Holiday

©Jorge Parra
We can not start the new year without wishing you all the best of the  bests for 2013 and beyond!!


Please, enjoy the January emailer promo, my version of the “Ideal winter holiday”, using an image from  my Architecture and Interior Design Portfolio, which is currently available in our specialized website, called Synthetic Habitat:



Also, it is quite a fine coincidence that the Miami Visual Collective‘s website is featuring a reportage about the latest project by designer Phillippe Stark, with images by yours truly!!.



Cheers and my best wishes for 2013 to all!!

Fashion Tails: When fashion meets Social Awareness

Jorge Parra was among the photographers selected- by invitation only- to participate in an interesting project, blending fashion and social awareness, called Fashion Tails.

Under the general production  and coordination of Miami Fashion Designer Eva Danielle Wittel, photographers were encouraged to create their own concept for a fashion shooting involving couture models and animals, homeless dogs and cats, which are currently waiting for caring people to adopt them and take them home, away from temporary rescue houses. As long-term hosting is not financially viable, these animals are risking the loss of their lives, if no swift action is taken to adopt them. 

This is when photography kicked in!

Dogs and cats were brought out to locations or studio facilities, using local government transportation, under the supervision and coaching of non-profit agencies like Paws4You  which are temporarily hosting them. Fashion models were styled and dressed, and every shooter made his/her contribution to this noble cause.
Jorge Parra says about the project: “I enjoyed very much the feeling of satisfaction derived from knowing my work might help salvaging these cute animals from potential annihilation. The people who lead the non-profits are doing tremendous efforts, and their commitment is an example of dedication and true love for dogs and cats.

 Being surrounded by all these animals  made me understand the importance of their goals instantly. I had a very happy day, in spite of all the production challenges imposed by this type of shooting, involving untrained animals, which stay too long in cages, become quite difficult to handle”.

Selected images from this shootings will be showcased in the  Charest-Weinberg Gallery, and the opening is on Saturday, September the 22nd.
The entire bulk of images will be published in a book that is currently being edited. The proceedings and print and book sales will be entirely donated to the non-profits.

Details of the show opening below. 

See you at the opening!!